Smart Product Information

Ensuring Compliance, Building Trust

The growing individualism and digitalization of healthcare demand smart product information and strategic new approaches to safeguard and enhance patient outcomes.

We transform your product information into a strategic asset, combine regulatory expertise with cutting-edge technology to deliver personalized, compliant product information that builds trust with healthcare professionals and patients. Our AI-driven approach and regulatory expertise provide personalized, compliant data that empowers informed decisions and builds lasting trust.

Services

To maximize the clarity, compliance, and usability of Product Information, we have structured our service portfolio into four key pillars: Framing, Proofing, Nudging, and Processing.
Each pillar addresses a distinct challenge in managing pharmaceutical information while delivering measurable value.

Framing

Crafting clear, compliant product information for your target audience. …
We structure content of product information for maximum clarity while ensuring regulatory adherence. Our team of writers and editors, supported by data analysts, reformats, summarizes, and tags information for various media.
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Proofing

Ensuring accuracy and adherence to regulatory standards. ...
Our subject-matter experts and analysts ensure precision. With existing and tools under development like congruency and semantic similarity checkers, we guarantee consistency, accuracy, and compliance.
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Nudging

Personalizing information to enhance engagement and comprehension. ...
For the development process we use behavioral science, UX design, and data enrichment to enhance comprehension and decision-making. AI-driven engines and customer data platforms personalize content using real-world data and metadata, ensuring relevance while maintaining regulatory integrity.
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Processing

Streamlining workflows for efficient information management. ...
For product information related workflows using automation, integration, and compliance tracking to ensure seamless updates and distribution.
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By structuring our services around these pillars, we help our customers to fulfil daily workload in Regulatory Labeling, future-proof their product information strategies, enabling smarter information delivery, deeper engagement, and compliance with evolving digital health standards. This ensures seamlessly transition into a data-driven, patient-personalised future while maintaining regulatory excellence.

Target Audience

Our Tailored Solutions for Every Stage of the Product Lifecycle

 

We understand that product information needs vary significantly across the pharmaceutical landscape. That’s why we’ve developed an insightful approach to segmenting our customer base, allowing us to deliver highly tailored solutions.

Commodity / Me-Too Generics

We provide streamlined, cost-effective compliance management and efficient information updates for mature products.

Established Brands

We enhance brand consistency and differentiation through targeted information for specific HCP segments and data-driven content refinement.

Speciality / Microsegment Products

We deliver deep personalization with advanced data analytics and interactive content creation, supporting complex treatment regimens.

Rare Disease Therapies

We offer ultra-personalized content, leveraging rare disease expertise and patient-centric solutions to meet the unique needs of ultra-rare disease treatments.

Regardless of your product’s stage or complexity, we have the expertise and technology to tailor our services to your specific requirements, ensuring compliance, building trust, and ultimately, improving patient outcomes.

Resources

We empower pharmaceutical companies with smart product information through a powerful combination of human expertise and cutting-edge technology.

Human Expertise

Our team comprises medical writers, regulatory experts, data analysts, and UX designers, ensuring accuracy, compliance, and user-centric personalization.

Technology

We leverage AI-powered writing assistants, content management platforms, and data analytics tools to streamline workflows, enhance proofing, and deliver hyper-personalized information. Our robust systems ensure data security, scalability, and seamless integration, while our dedicated support team provides comprehensive training. By combining human insight with intelligent technology, we drive compliance, build trust, and improve patient outcomes.

By integrating decades of human expertise with state-of-the-art technology,  we offer a future-proof, reliable, and regulatory-aligned solution—ensuring that pharmaceutical product information is not just digital, but also explainable, accurate, and trustworthy. 

About Us

From our origins as a Contract Research Organization starting in 1994, we have strategically transitioned to become a leading provider of smart product information solutions, purpose-built for the rapidly evolving personalized and digitalized healthcare landscape. We bridge the critical gap between Regulatory Affairs and Medical Information, merging decades of human expertise in product labeling with cutting-edge data science and software development. Our unique, value-driven approach ensures accurate, compliant, and accessible product information, directly driving better patient outcomes. Our commitment to compliance and trust underpins every solution, empowering our clients to navigate the complexities of the pharmaceutical industry with confidence.

Testimonials

The European Patent Office’s 2022 ‚Insight Smart Health‘ report demonstrates a significant increase in patent activity related to personalized medicine, confirming the growing trend towards individualized healthcare solutions. This trend underscores the critical need for our smart product information solutions, which ensure accurate and compliant data management in this rapidly evolving landscape. Furthermore, EFPIA’s recent publications, like their blog post on electronic product information (ePI), emphasize the industry’s drive to make the latest medicine information available to patients without delay. 

We actively support this initiative, working with numerous EFPIA member companies. This collaboration allows us to stay at the forefront of industry advancements and deliver solutions that meet the evolving needs of the pharmaceutical sector.

Unlock the Full Potential of Product Information:

Let’s Shape the Future of „Smart Product Information“ Together!

Discover how our expertise in smart product information ensuring compliance and building trust.

Messerschmittstrasse 4
80992 München, Germany

+49 (0) 89 354 998 0

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